HiSense presents AirMaster, the new AI-powered climate control system

The Mostra Convegno Expocomfort 2026 in Milan provides the backdrop for the presentation of Hisense’s latest innovations. The company brings to the fair a vision of domestic and professional well-being strongly oriented toward “accessible innovation and technology designed for people”.

Visitors can explore an experiential journey divided into five application scenarios, ranging from residential to commercial and up to intelligent energy management.

HiSense AirMaster, comfort guided by Artificial Intelligence

The main novelty introduced during the Milan fair is Air Master, a climate-control system that integrates Artificial Intelligence to personalize the indoor well-being experience.

Thanks to the Smart Eye Pro technology, the device detects presence, movements, and the position of people in the room, automatically adjusting the intensity and direction of the airflow.

Air distribution is entrusted to the Multi Angle Airflow system, designed to ensure wide coverage and avoid uncomfortable direct drafts.

In addition, advanced features for joint humidity and temperature control and air quality systems, including the HI-NANO technology, antibacterial treatments, and the Dual Self-Cleaning function.

Energy efficiency reaches the A+++ class, while acoustic comfort is guaranteed by an extremely low noise level, equal to only 18 dB(A).

Daily management is further facilitated by the Wi-Fi connectivity and compatibility with voice assistants.

Marco Bandera, HVAC Sales Director of Hisense, underscored how Air Master’s Artificial Intelligence represents a tangible tool to improve efficiency and the quality of daily life.

Beyond residential: modular heat pumps and chillers

The exhibition space also provides a broad overview of heating and air-conditioning solutions for commercial and industrial contexts. Among the flagship products is the Hi-Therma Monoblock R290 heat pump, which uses a natural refrigerant to ensure low carbon emissions and A+++ efficiency.

This system can heat water up to 75°C without resorting to an electric heater and offers real-time monitoring of carbon dioxide emissions and energy savings.

For homes, the Multi Function II series with R32 gas was also presented, a system that combines cooling, traditional or underfloor heating, and the production of domestic hot water.

Industry professionals can instead discover the modular chillers Hi-Mod VD-EH Series, which use refrigerant R32 and allow up to 16 units in cascade to maximize design flexibility in high-traffic environments.

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A dynamic exhibition path

The approach of Hisense at MCE 2026 goes beyond simply showcasing products. The company, official sponsor of the FIFA World Cup 2026, has organized a rich calendar of activities to engage the audience.

Participants can create their own sports avatar with vintage attire from the entrance, then take part in a genuine tour through the five thematic areas of the stand, collecting enamel pins to obtain a personalized final print.

The program also includes courses dedicated to Artificial Intelligence led by industry experts, live freestyle football performances with the Fastfoot Crew and daily showcooking sessions focused on Sicilian cuisine, curated by chef Adriano Egitto.

In this way, the trade fair becomes an opportunity for sharing and interaction.