Price hikes on the horizon for the Samsung Galaxy S26 series, but there is good news for the Ultra

The new smartphones in the Samsung Galaxy S26 series will arrive later than usual. The launch of the lineup is expected to be by the end of February and yet we already have a fairly clear picture of what to expect.

The latest rumors come from Roland Quandt – one of the most reliable insiders on the scene – with the leaked prices of the entire range. Samsung could adopt a user-friendly strategy, with a focus on those aiming for the Ultra model.

Samsung Galaxy S26, S26+ e S26 Ultra: possibili prezzi per l’Europa, ecco quanto costeranno

Samsung Galaxy S26 dummy
S26 Series, dummy – Credits: X / OnLeaks

The memory crisis has had a significant impact on the tech sector’s inner workings and its effects will continue for quite a while. The same Samsung chief has hinted at the possible price increases that will affect the series and now we have some additional details thanks to the Swedish retailers.

This is a market we can’t rely on completely, since they don’t use the euro, but it’s still a useful look to understand how Samsung should move.

In general, the base Samsung Galaxy S26 should see a drastic price increase, while the S26+ would remain almost unchanged. The most evident hikes would be for higher memory configurations, namely those of 256 GB – since there won’t be 128 GB variants.

Paradoxically, the Galaxy S26 Ultra should cost less than its predecessor – while the 1 TB variant would remain unchanged. Samsung has decided to bear part of the costs to make its new top-of-the-line even more competitive and desirable. Below you will find a table showing the prices in Swedish kronor for the S25 series and the rumors for the S26 lineup.

S25S25+S25 UltraS26S26+S26 Ultra
128 GB9.990 Swedish kronor/////
256 GB10.990 Swedish kronor14.490 Swedish kronor17.990 Swedish kronor11.990 Swedish kronor14.490 Swedish kronor16.990 Swedish kronor
512 GB/15.990 Swedish kronor19.490 Swedish kronor13.990 Swedish kronor16.990 Swedish kronor18.990 Swedish kronor
1 TB//22.490 Swedish kronor//22.490 Swedish kronor

Secondo le fonti quest’anno non ci sarà la solita promo lancio che offre i tagli di memoria superiori al prezzo di quelli inferiori, e il motivo è comprensibile visto che si tratta del problema di fondo.

Non ci sono ancora dettagli sui prezzi dell’Eurozona ma Roland Quandt fa dei pronostici verosimili per il mercato tedesco.

Galaxy S26

  • 256 GB – €1,049

Galaxy S26+

  • 256 GB – €1,299
  • 512 GB – €1,449

Galaxy S26 Ultra

  • 256 GB – €1,399
  • 512 GB – €1,569
  • 1 TB – €1,809