The smartphone crisis could become an advantage

smartphone shop

The more 2022 passes, the more market analysts point out that the smartphone crisis is hitting all producers a bit. Although 2021 saw one upturn in global sales, the trend continues to be negative for the entire sector. Even limiting ourselves to Europe alone, the first quarter of the year did not start in the best way, with more or less important drops for virtually every company involved (except for Realme). Among the brands most affected by this thorny situation we find Xiaomi but also Samsung, which did speak because of the millions of unsold smartphones stopped in warehouses.

The global decline in smartphone sales could have a positive side

There are many reasons why we are experiencing this smartphone crisis, some of which are affecting entire sectors of the global economy. If you think about the technology market, it doesn't help semiconductor crisis, while more generally energy crisistransport blockslockdown in China e conflict between Russia and Ukraine have penalized many companies.

smartphone shop

But let's look on the bright side: the fact that many smartphone makers find themselves with millions of unsold smartphones on their backs will force them to do more offers and discounts than normal. This was stated by the Economic Times, reporting market trackers and retailers as sources: having to liquidate so many accumulated smartphones, manufacturers have increased margins and consequently for stores offering discounts to customers will be much easier. Whether we are talking about giants like Apple and Samsung that of companies such as Xiaomi, OPPO and vivo, all are cutting production estimates for 2022. This means producing tens of millions of smartphones less, as well as counting on the sales of those already on the shelves: in short, it is possible that by the end of the year there will be significant discounts.

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