Xiaomi is the leader in India, but Vivo does not let go

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How important it is for a brand to stay on top of sales rankings, even if only within a single country? It matters a lot, maybe. Surely, in fact, these data also indicate the state of health of the company which, by selling many products, manages to remain standing in a fairly uncertain market. Among all developing states, therefore, we find theIndia, within which Xiaomi at the moment it knows no rivals. However, there is not always the certainty of remaining at the top for several years, especially when the competition is so fierce.

Vivo overtakes Samsung and takes second place

xiaomi india

According to data collected by Canalys, in the first quarter of this new year Vivo overtook Samsung. It has never happened that this brand succeeded in this venture in the Indian market. In the last period, however, this company has managed to double its shipments, conquering one market share of 19,9% and a sale of 6,7 million units. Samsung, to make a comparison, it sold only 6,3 million units.

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There are no rivals, however, at the top of the ranking. This, in fact, is dominated by Xiaomi, which in these three months has managed to sell 10,3 million smartphones conquering one market share equal to 30,6%. We do not know, however, whether these data can also be confirmed in the second quarter, mainly due to the pandemic of Coronavirus (Covid-19) which involved the whole globe.

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